Insights
Notes for people who win clients and want to own what they build.
Articles
- 01
Why the line about what you brought in is the only one on your CV that matters
A backer reads one line of your CV first: what you brought in, for whom, and whether you could do it again on your own.
- 02
The first three clients: how to win them without your old employer's list
Your first three clients come from public information, your own reputation and the conversations that are legitimately yours. Nothing else.
- 03
A one-page plan that survives contact with month one
One page: the business in a sentence, three target types, pricing and costs, twelve weeks in numbers, and the two targets you will be judged on.
- 04
Profit share, explained like an adult
What profit means, why your share is paid after clawback, why it beats a fixed pay packet once the desk works, and what the shareholding changes.
- 05
Running a UK or US client from Lahore, Manila or Colombo
Hours, tone, contracts, invoicing and local entities: the practical details that make a distant desk feel local to a client.
- 06
Three months to prove it: what we look for when the numbers are early
At three months revenue says little. A backer reads effort, honesty and learning, and whether the numbers show a slow start or a wrong bet.
Three questions. Real numbers beat long answers.
We read every application and reply to everyone, from hello@arkscaleventures.com.